In case you didn’t know, retail lockers have been taking the retail experience to the next level. As the demand for goods keeps on growing, the need for bringing in efficiency and streamlining the retailing area was never more. Moreover, there is one specific area in retailing that needs an urgent revamp, and that is the return process.
Let’s be honest; we all know how time-consuming and expensive retail operations can be. But there is good news for anyone in the retail space, and that is an innovation known as the smart locker system. Keep on reading this article to know how a smart locker system is going to disrupt and help the retail space.
Getting To Know Retail Lockers Better
Retail lockers are the future, and this is not even an exaggeration. These lockers are smart in actual terms. Do you want to know how? Suppose your customers want to return an item that they might have bought in-store or online. They can simply walk to the nearest retail lockers and return the items without any hassle.
These automated machines have duly considered customer convenience and have all the components, including a touchscreen and an easy UI, to make returns seamless.
How Do These Retail Lockers Work?
Let’s learn the workings of these retail pickup lockers in these few simple steps:
- The process begins when a customer files for a return through your website or application, where they select the nearest smart locker.
- Once the return is confirmed, a unique barcode is generated and sent to the specific customer’s smartphone.
- Upon their visit to the selected kiosk’s location, the customer scans the code and places the item inside, and the retail locker is locked automatically.
- And the return process is complete; isn’t it convenient and seamless at the same time?
Advantages Of Returns With Retail Lockers
There are various benefits of retail pickup lockers that can be of great use to businesses in the retailing space:
The biggest advantage that these self-serving kiosks offer is their convenience. Just imagine a customer doesn’t have to wait in line for hours to return the product. They can return anytime they want, isn’t that great! Most importantly, this adds to the customer satisfaction that is good for your business.
Retail pickup lockers are made very thoughtfully, keeping in mind all the dangers that lurk in these standalone kiosks. With various robust security measures in place, these lockers successfully dodge any risk of damage or theft when it comes to the return process.
Data collection and analytics
Not only are these retail lockers for returns good for making the returns less worrisome for both you and the customer, but they go a step further. By employing such kiosks, you can get quality crude data on the return patterns and refine it to reach meaningful and actionable metrics.
With you providing such meaningful and convenient services with smart lockers for return, your customers are sure to be nothing less than elated. When you get all the positive customer reviews, your brand loyalty increases and prospects of getting new customers also increase.
Reduced operational costs
Retailers can significantly reduce labour costs associated with processing returns, as smart lockers automate the entire process. This cost-saving potential is precious in large retail chains.
Even though there are a bunch of benefits to inculcating smart lockers into retail supply chains, you can face the following issues:
Placement is the key when it comes to these smart lockers, and honestly, deciding on the location can be a little overwhelming. Finding the right spot where the footfall is higher and is convenient to reach for most people is necessary.
Integration with existing systems
For any retailer, inter-connected systems are of utmost importance to manage the work seamlessly. So, to fit into the retailing ecosystem, the retail lockers must be able to synergise with the inventory management system and the e-commerce platforms. However, remember to take the retail smart locker cost into consideration when planning to install them.
Let’s be honest: not everyone would be able to use these self-use kiosks themselves naturally, no matter how easy the UI turns out to be. It is natural that you first fully train your employees to use these kiosks better. When your employees know how to use the kiosks, they are better able to assist the customers with this new method of returning products.
Word-of-mouth can be helpful, but to make sure each one of your customers knows about this new method of returns, it is essential to communicate. To make the customers reach and utilise these kiosks, they must be appropriately communicated about the availability and the exact location of these. Some advertising and marketing can help you out with this implication.
Success Stories: Those Who Have Embraced The Change
A lot of retailers have already started to take the first movers’ advantage by embracing the retail lockers in their supply chain. Amazon, one of the biggest names in retailing, has initiated Amazon Hub Lockers at various locations.
It is very interesting to note that some of these kiosks are placed in apartment buildings and even convenience stores. Another such payer in the retailing field, Walmart, has also started offering similar services known as “Walmart Pickup Towers”.
What Does The Future Behold For Retail Lockers?
Retail pickup lockers have a promising future because of the following reasons:
Going beyond returns
Retail pickup lockers have an enormous untapped potential, which, if used efficiently, can include the following:
- In-store purchases
- Package pickups
- Online order pickups
Moving towards sustainable tomorrow
By encouraging the customers to consolidate all the returns to such pickup kiosks, retailers can do their part to reduce a considerable amount of carbon footprint.
There is no denying the fact that retail locker systems for returns are fantastic options for retailers looking to improve their overall efficiency and customer satisfaction. The sheer usability and innovation factors involved in the employment of return kiosks cum retail lockers are very attractive to retailers if the retail smart locker cost is efficient.
By timely embracing such innovation, the retaining landscape can be made better not just for its own sake but for all the factors included.